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Level Five Academy

Vocab Quiz Builder

Turn the AP Business glossary into a classroom-ready vocabulary quiz, drawn from 274 CED terms across all five units. Pick a unit and lesson, choose your formats, then print, copy, or email it with an answer key.

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274 terms in scope

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I. Matching

Match each term to its definition. Write the number of the correct definition in the blank beside each term.

  • A. Partnership
  • B. Competitive advantage
  • C. Threats
  • D. Customer profile
  • E. Brand identity
  • F. Tax deduction
  • G. Property tax
  • H. Bribery
  • I. Interest expense
  • J. Direct marketing
  1. 1. A made-up portrait of a typical target customer, built from demographic and psychographic data plus that person's needs and wants.
  2. 2. The cost of borrowing money through loans or bonds, subtracted from operating profit to get pretax income.
  3. 3. An amount that lowers taxable income — and thus tax owed — such as mortgage interest or charitable gifts.
  4. 4. A business's ability to outperform rival firms in the same market, which can win it more market share and higher profits.
  5. 5. The name, symbol, design, or mix of elements that expresses a brand — often protected by a trademark.
  6. 6. A business owned by two or more people who share control and responsibility, usually splitting roles by strength; partners are personally liable for the business's debts.
  7. 7. Offering or accepting payment to improperly sway a business or financial decision — unethical, and illegal in most countries.
  8. 8. Outside factors a business doesn't control that could hurt it, like rising costs, disasters, or disruptive innovation.
  9. 9. Sending a targeted message straight to many potential customers, for example through flyers or brochures.
  10. 10. A tax based on the value of property you own, such as a home, land, or car.